Spotted in May...

Alpha Card 23-05-2019

Fast food chain McDonald’s teamed up with the Met Office to bring Spring’s unpredictable weather to life through a digital outdoor campaign.

Using real-time Met Office data, weather icons representing live temperatures and five-day forecasts are appearing...

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Alpha Card 15-05-2019

As part of mental health awareness month we wanted to do our part in raising awareness of how you could help anyone that may be struggling with their mental health. 

Mental Health has become such...

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Alpha Card committed to reducing environmental impact with FSC certified products

Alpha Card 22-04-2019

Did you know that Alpha Card prints every one of its products on FSC certified paper?

That’s right, we are committed to reducing our impact on the environment and only use recycled materials from forests...

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Spotted in April

Alpha Card 12-04-2019

The Guardian is promoting its daily news podcast, Today in Focus, with an unusual marketing campaign urging viewers notto read its ads.

On the 8thApril, the paper began circulating the ads which state “Don’t read this...

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Alpha Card launches new branding

Alpha Card 26-03-2019

Why the re-brand?

A logo is the most recognisable feature of a company. Your branding will not make sales directly but it can ensure that you are identifiable and memorable and in today’s ever-growing world...

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Spotted in March

Benjamin Wells Kerenza 18-03-2019

To celebrate International Women’s Day 2019, crisp brand, Stacy’s Pita Chips, temporarily re-designed its packaging with the help of a group of all female artists.

The US based company unveiled a range of beautifully designed...

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Alpha Card to exhibit at B2B Marketing Expo

Benjamin Wells Kerenza 13-03-2019

Alpha Card is excited to announce it will be exhibiting at this year’s B2B Marketing Expo, taking place at ExCeL London, on the 27thand 28thMarch 2019. 

As Europe’s leading B2B marketing event consisting of over...

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Spotted in February

Alpha Card 25-02-2019

High street footwear and accessories retailer, Dune London, has launched its Spring/Summer 2019 collection with its “Clothes Are Overrated” campaign. 

Created by agency Mother, the three different versions of the ad aim to go back...

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Majority of consumers prefer love letter over love text, research finds

Alpha Card 14-02-2019

Despite advances in technology, the majority of consumers will be sending a love letter instead of a love text this Valentine’s Day, according to new research by Alpha Card.  

The research, which surveyed 1,000 consumers between the...

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Alpha Card continues expansion with new team appointments

Alpha Card 28-01-2019

Alpha Card has continued to expand its global operation with the appointment of two new team members.

Tom Whitfield re-joined the UK Team as Alpha Card’s Finance Director, following 4 years’ of experience at a leading healthcare technology business, having...

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Celeb Spotted – Tanya Bardsley & Dani Dyer

Alpha Card 28-01-2019

We’ve once again had the pleasure of working with Tanya Bardo Boutique, producing a z-fold card to accompany her products upon purchase. A stylish cover makes the card eye-catching, whilst the insert of the card...

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Spotted in January

Alpha Card 28-01-2019

HSBC has released a new iteration of its “Together We Thrive” campaign which first launched a year ago, ahead of Britain’s departure from the European Union. 

Like before, the new ad continues toportray an important...

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Spotted in December

Alpha Card 28-12-2018

Every Christmas, we are bombarded with festive ads from all of the major retailers around the country – with supermarkets being some of the worst offenders. 

In the run-up to Christmas this year, one supermarket in particular has taken a...

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Spotted in November

Alpha Card 28-11-2018

Earlier this month, South Korean tech mogul Samsung launched a simple yet innovative campaign to promote its new Upgrade Programme. 

The ad shows an empty hand “clutching” a non-existent phone on a plain black background, inviting potential customers to imagine...

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Hydration in Education – what you need to know

Alpha Card 19-11-2018

Water is essential for life without question, it makes up more than half our body weight. The quantity and quality of the fluids we consume every day can have a major impact on our wellbeing...

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Spotted In June

Alpha Card 13-07-2018

To continue our new ‘spotted in….’ series, we bring to you Coca Cola’s ‘taking action on sugar’ ads, making a bold statement on billboards and newspapers across the UK.

Responding to the recent crackdown on...

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Spotted in May

Alpha Card 11-06-2018

Here at Alpha Card, we love innovative ad campaigns; something that catches the eye and engages the reader. After all, it's what we do: create engagement.

Every month we will highlight a print ad that...

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Innovative Prospectus Captivates Students at East Durham College

Alpha Card 25-05-2018

One of the north east’s leading education establishments, East Durham College, has successfully engaged with potential applicants after joining forces with Alpha Card.   

Market leaders in the manufacture of Z folding cards and other marketing and communications products, Alpha Card successfully bridges the gap between the digital and conventional print worlds, offering an interactive way of displaying...

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Alpha Card Announces Acquisition of German Specialist Print Agency

Alpha Card 23-05-2018

Alpha Card is celebrating further growth following the acquisition of German specialist print agency, Card Media, just weeks after its expansion into the US.

Having worked with Munich based Card Media for a number of...

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Alpha Card Expands to the US Market

Alpha Card 04-05-2018

Alpha Card is excited to announce the launch of its American division, Alpha Card Compact Media LLC.

Founded in 2013, Alpha Card has established itself as the UK's leading manufacturer of Z-folding cards and having worked with clients in North...

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How to spread the word about your new products and services

Alpha Card 04-01-2018

If you’re struggling to come up with ideas for spreading awareness about your new product/service, we’ve got some top tips to getting everyone excited about your latest idea.

Social media

With the number of monthly Facebook users reaching 2.07...

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How to know if you need to hire a creative content agency

Alpha Card 24-10-2017

You may be considering hiring a creative content agency for your business, if you are, here are a few things to bear in mind:

Time constraints

You may well have a talented team who are well able to write good...

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Is your content marketing the best it can be?

Alpha Card 22-09-2017

When it comes to promoting your small business online, you may think that you have to do nothing more than post the odd tweet and build a site. Unfortunately, though, marketing is not that simple – there a wide range...

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How to find inspiration in everyday advertising

Alpha Card 31-08-2017

Advertising can be complex and time-consuming. You can, of course, put together a basic advert and hope for the best, but the best way to get a return on your investment (ROI) is to optimise your advertising and choose tried,...

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6 Tips for a Successful Business Card Design

Alpha Card 14-07-2017

Given its small size but easy portability, a business card should convey your company's overall image without showing excessive and overwhelming details. That can be a tricky balance to strike; can you really achieve so much with something that should...

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FSC vs Recycled – All You Need To Know

Alpha Card 13-07-2017

Here at Alpha Card, one of the most common questions we’re asked is the difference between our standard FSC certified paper and our recycled paper options.

What does FSC mean? Is recycled always better for the environment? What’s the price...

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5 things you should include in your business leaflets

Alpha Card 23-05-2017

Promoting your business using offline marketing methods such as business cards and leaflets can be incredibly effective – but there are some things you can do to increase your chances of stand out.

1.Call to action

Why do you want...

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Hoffenheim’s Success on and off the Field –Top of the League in Fan Engagement

Alpha Card 19-05-2017

We love being a part of clients’ journeys, and are exceptionally proud of one football team we’ve had the pleasure of working with: TSG 1899 Hoffenheim.

Since February 2016, Hoffenheim have stormed from the bottom to the top of the...

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Monzo – the Digital Bank Exploiting the Power of Print

Alpha Card 28-04-2017

Monzo Bank are a relatively new face in the world of banking, making big waves in the digital scene. They operate entirely digitally and offer innovative and convenient ways for customers to manage their finances via...

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Digital Vs. Print: The Face Off

Alpha Card 03-04-2017

With smartphones, apps and the internet taking over virtually every aspect of our lives, you could be forgiven for thinking that print marketing is dead. There are, however, benefits to both digital and print marketing, and we've outlined the advantages...

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5 Creative Business Cards

Alpha Card 22-03-2017

With many of your company's target customers or clients likely to have very busy lives, it's vital for you to make a positive first impression. This can be especially the case if, like many of us, they have a tendency...

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The best print campaigns of the last year

Alpha Card 31-01-2017

When it comes to designing a unique printed marketing campaign for your business, it’s often a good idea to take a look at what your competitors are doing. Below, we’ve rounded up five of the...

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The Top Corporate Christmas Card Designs


Christmas is a time of frivolity and good will, so what better time could there be for your business to do away with the usual formalities and get into the festive spirit by sending out...

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The Top Marketing Campaigns of 2016


As a provider of versatile Z folding cards for use in marketing, we know how vital it is for you to apply some unconventional thinking if you want your own promotional efforts to stand out...

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5 Quick Tips for your Offline Marketing Presence


While many businesses these days focus their marketing efforts predominantly online, your firm can still make a great impact with certain offline marketing methods.

Offline marketing isn't necessarily traditional or 'old hat' – indeed, it can...

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Why Traditional Marketing Methods are Making a Comeback


It's a widely-held belief that, if businesses are to succeed and expand their client base, they need to have an online presence. While this may be true to some extent, marketing does not have to...

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Print Marketing: Why Businesses Should Still Invest in this Area


Is print marketing dead? You’d think so were you to judge simply from various statistics showing how the Internet is continuing to transform communication. However, you need to judge the health of print marketing...

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Why Branding Can Impact your Success as a Company


What is your company, in a nutshell? That question could actually be answered very effectively by your company’s brand. That’s because the brand is basically a set of associations that people make with your firm....

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3 Quick Ways to Refresh your Print Marketing Campaign for the Summer


For many of us, there's always something that feels genuinely special about summer. Sometimes, it can be just due to the kind of warm weather that we're not exactly used to in this part of...

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10 Prospects to Look out for in Euro 2016


Who are the 10 prospects to look out for in Euro 2016? And what would their business cards would look like...

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Steps to Create the Perfect Business Card


It's crucial not to underestimate how much a good business card can help your company to flourish; it has previously been found that, for every 2,000 cards a company hands out, its sales can...

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Is Print Part of Your Marketing Strategy? Here's Why it Should be


Online marketing methods have obvious benefits; they are, for example, easy to measure the effectiveness of, not to mention relatively inexpensive. However, that doesn’t mean that print marketing techniques should be completely overlooked. Here are...

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5 Examples of Successful Print Campaigns


A successful print marketing campaign can be tricky to pull off; in his best-selling book It's Not How Good You Are, It's How Good You Want to Be, writer Paul Arden states: "Print advertising should...

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Our Top 5 Print Design Trends


If you're indecisive about what designs to choose for advertising cards from Alpha Card, you don't have to look far for inspiration. Recent months have seen some very particular design practices rise to prominence,...

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Why print marketing will thrive in 2016


We recently suggested that your New Year's Resolution for 2016 should be embarking on a range of print marketing campaigns with assistance from Alpha Card - but you could still be hesitant. We can...

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New Year's Resolution: let us help you with your print marketing


This is the time of year when many people will be pondering what their New Year's Resolution should be - and there's no reason why your company, as a whole, shouldn't devise its own resolution....

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Print marketing: under-utilised, unparalleled opportunities


Print marketing: that's an outdated promotional method, surely? It can't be worth considering when there are so many advanced digital marketing techniques available these days. Er, right? Actually, it might be more accurate to say that it's attitudes like these...

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Using QR codes & other digital marketing tools to enhance your print marketing


Once you know what a QR code looks like, you are unlikely to struggle to spot one in many different situations. Though the recent proliferation of these distinctive little barcodes are certainly reflective of...

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Advantages of using print marketing in a digital age


It is tempting to think that, with the Internet and, alongside it, digital marketing strategies having flourished in the last two decades, print marketing must, by now, be something of a dinosaur. However, this is...

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How to create an integrated print and online campaign


As much as the Internet has hugely influenced a large diversity of companies' marketing practices, especially with the rise of social media, print advertising remains far from dead. In fact, online and print marketing can...

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Why User-Generated Content is the Key to Great Visual Communication


User-generated content (UGC) describes any form of content which was created by consumers and then made publicly available to others. It’s become an increasing popular method of communicating with those who use a certain product,...

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Testimonial from Graduate Prospects


For my first time working with Alpha Card, I have found them to been nothing but professional. When I was working to a very tight deadline, Kathryn and her team did everything they could...

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Alpha Card are proud to say that all of our products are made in Britain


Here at Alpha Card we are happy to actively promote that our products are made in Britain, but how important is this fact to consumers?

We live in a rapidly shrinking world. Communications and the interconnectivity...

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So what's new at Alpha Card???


We’e got plenty of exciting products being produced here at Alpha Card……

Have you seen our Lanyard Card? It’s great for festivals and events.


You can improve the festival experience by providing all of the...

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North Print and Pack 2013


Alpha Card will be attending the North Print and Pack 2013 exhibition in Harrogate from the 14th to 16th May.

North Print & Pack 2013 will feature more visitor attractions and learning experiences than ever...

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The case for Compact Media in a digital age


In 2013, when it comes to successfully and cost-effectively marketing products and services, it’s all about digital. Right?

 Here are just five reasons why I believe that Compact Media cards have a valuable...

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Q.R. Codes - blending your online and offline communcations


You’ve probably noticed the little ‘barcode’ like symbols appearing more and more on the things around you. Once you’ve noticed one, you start to see hundreds! You can see them on everything from posters and...

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Nifty Compact Media Cards


Nifty…….that’s a great word isn’t it? It conjures up all sorts of other descriptive words in my mind like “quick”, “efficient”, “neat” and “smart”. I decided to look up the actual definition of the word...

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Buy Yorkshire Exhibition. Alpha Card - Stand 84


We are very happy to announce that we are taking part in the Buy Yorkshire Exhibition on 24th and 25th April 2013  at the Royal Armouries, Leeds

The Buy Yorkshire...

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Why Buy British?


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Here at Alpha Card we are happy to actively promote that our products are made in Britain, but how important is this fact to consumers?

We live in a rapidly shrinking...

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How effective are your communications....?


Despite the claims made by many over recent years, print and print media is proving to  be a popular and robust choice for businesses to communicate with a wide variety of stakeholders. There is no...

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Alpha Media ends Z-Card contract to launch Alpha Cards


Alpha Media Solutions (AMS) has parted ways with Z-Card to produce a rival credit card-sized folded marketing product under the trademarked name Alpha Cards.

AMS managing director Ian Whitfield said that he had been in discussions...

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Friday’s Flick: Andy say Grrrrrrrrr :)


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Friday’s Flick: Client V Agency


Have a great weekend everyone. See you on Monday.

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Are you growing your bit for Movember?


Movember is responsible for the sprouting of moustaches on thousands of men’s faces in the UK and around the world throughout the month of November. The aim is to raise funds and create awareness for...

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There’s a revolution coming!


A revolution that will change how the direct response industry thinks. How it engages with its audience and, how it gets results.

Not only are we ready for it – we’re about to start it!

Alpha Card...

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